In this modern world every company or product making industry are using celebrity to help sales. As we see on the front cover of magazine and newspaper, celebrity are there for promotion of different products. The celebrity also really helps promote the fragrance to consumer; they provide an instantly recognizable face and image that is much easier to use to advertise the product. As we know the market for perfumes and fragrances has always been a saturated market full of a wide variety of products, brands, scents and prices. People are like to use fragrances of their favorite celebrity whatever it is cheap or costly.
There are so many celebrities in the modern world like Sarah Jessica Parker, Victoria Beckham, Britney Spears, Maria Sharapova and Jessica Simpson etc. More celebrity endorsements include Beyonce Knowles for Armani Diamonds, Catherine Zeta Jones for Elizabeth Arden Provocative Woman and Ioan Gruffudd and Rachel Weisz for Burberry London who are introducing many perfumes and cologne for both men and women. Their fragrances have unique quality in itself. So lets take a enjoy of fragrance by our favorite celebrity.
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